Conference Schedule (please note, the schedule is subject to change, so please check back regularly for updates) 

Wednesday, January 23

4:30 – 6:30p                 Pre-conference and conference check-in

Thursday, January 24

7:00a – 7:00p               Continued pre-conference and conference check-in

8:00a – 4:00p               Plantation tour - meet in lobby at 8:00am - bus departs 8:30am

8:30a – 5:00p               How to Start a Lavender Farm

8:30a – 5:00p               The Art and Science of Distillation

7:00p – 9:00p               Welcome reception and “Successful Business Practices” panel discussion

Friday, January 25

6:00 – 7:00a                 Morning yoga (optional) - pay $10 at class - bring mat or towel

7:00 – 8:00a                 Continued check-in

8:00 – 8:30a                 Welcome and introductions

8:30 – 10:00a               Key Note: "The Community Economy", Donna Maria from Indie Business Networking

10:00 – 10:30a             Regional updates 

10:30 – 10:45a             Break with our vendors 

10:45 – 12:00p             Growing Your Business breakout session:

                                       “How to make a Profit” for mid-experienced growers, Christine Teeple 

                                       Diversifying your products & services breakout session:

                                       “Diversifying your Lavender Business to Expand Your Revenue Stream” - Ellen Reynolds

                                        Lavender Farming breakout session:

                                       “Introduction to Lavender” - Paola Legarre

12:00 – 1:30p               Lunch & networking 

1:30 – 2:45p                 Growing Your Business breakout session:      

                                       “Product Research Results - Lavender Products – What sells” – Nancy Baggett, Dan Callen and Alice Marin

                                       Diversifying your products & services breakout session:

                                       “Soap Making Hands-On Demonstration”  - Kevin Dunn

                                       Lavender Farming breakout session:

                                       “Harvesting & Debudding Equipment” – Ricardo Besel, Bill Jabs & Mike Neustrom

2:45 – 3:15p                 Break with our vendors 

3:15 – 4:30p                 Growing Your Business breakout session:

                                       “Digital Marketing; An Important Link to Profitability” -

Robert M Jones & James Wetzel

                                       Diversifying your products & services breakout session:

                                       “Beekeeping – To Bee or Not to Bee” – Jim Strohm

                                       Lavender Farming breakout session:

                                       Lavender: Soil Preparation, Irrigation and Nutrient Requirements” – Dr. Curtis Swift

4:30 – 5:00p                 Visit our vendors

6:00 – 8:00p                 Dinner buffet & coffee with our vendors

Saturday, January 26

6:00 – 7:00a                 Morning yoga (optional) - pay $10 at class - bring mat or towel

8:00 – 9:00a                 USLGA Annual Meeting 

9:15 – 11:00a               Keynote: “Laser-Focused Branding: Crafting a Compelling Brand Narrative” -

Lela Barker from Lucky Break Consulting

11:00 – 11:15a             Break with our vendors

11:15 – 12:30p             Growing Your Business breakout session: 

                                      “Community Economy Workshop" - Donna Maria, Indie Business Networking

                                        Diversifying your products & services breakout session:

                                       “Tempting Culinary Lavender Products – Ideas, Inspiration, Tastings” – Nancy Baggett

                                       Lavender Farming breakout session:

                                       “Organic versus Naturally Grown Certification” – Kylee Seibert-Wongrowski

12:30 – 2:00p               Lunch & Networking 

2:00 – 3:15p                 Growing Your Business breakout session:

                                       “Wholesale Strategy” – Lela Barker

                                       Diversifying your products & services breakout session:

                                       “Planning a Lavender Festival” – Dan Callen

                                       Lavender Farming breakout session:

                                       “Phytophthora Update with Dr. Jeffers” – Dr. Steven Jeffers

3:15 – 3:30p                 Break with our vendors

3:30 – 4:45p                 Growing Your Business breakout session:                                      

                                       “Farm Law 101: Legal Considerations for the Lavender Farmer” – Steve Seymour

                                       Diversifying your products & services breakout session:

                                       “Distillation Panel” – Mike Neustrom, Sandra Schuff 

                                       Lavender Farming breakout session:

                                       “Propagation – How to and pitfalls to avoid” – Paola Legarre

4:45 – 5:30p                 Closing Session

5:30p                             Dinner on your own